Bolt produces national commercials and social content with directors, DPs and crews available in Austin. We build the production team around the brief and coordinate planning, filming and post-production according to your project’s scope.
Also: Toyota · Doritos · Virgin · Facebook/Meta · Aflac · U.S. Air Force · LA Rams · Kevin Hart
Directed by Paolo Borgato for Maserati · 1:12
A product film has to do more than look polished. Decide what the viewer needs to understand, believe or do after watching it. Bolt can support Austin shoots through its Texas crew network and help shape commercial and social content around that objective.
List the audiences, placements and messages before creating the shot list. A campaign film, a product demonstration and short social edits may share a shoot, but each needs a clear purpose. We scope those assets in advance so coverage, interviews and post-production serve the delivery plan.
Start with the product, the audience and the decision the video should support. Share any claims that require approval, examples of the desired tone and the intended formats. The proposal should explain the creative work, crew, shoot assumptions and deliverables rather than promise an arbitrary number of videos.
Selected films and campaigns from Bolt’s directors and crews.
Cost and timing depend on the creative, crew, locations, talent, usage and finishing requirements. Send the audience, objective, references, intended distribution, deadline and budget range. We can then define an approach and proposal around the actual work.
Use our video production brief guide to prepare. Explore pre-production and post-production, or email Brian at Bolt Worldwide to discuss your project.
Identify the product claim or customer question the film must communicate. Bring approved claims, demonstration requirements and placement specifications so the shoot captures useful material for the campaign.
Plan the main spot and supporting edits together. The scope should define creative development, director and crew, filming, talent usage and finishing. Explore Bolt’s commercial production approach and portfolio.
Begin with the audience and the question the film must answer. Agree the interview plan, approved messaging, reviewers and intended distribution before filming. See Bolt’s business video services.
Choose a story that communicates the brand through the people, product or experience on screen. Define the narrative and visual references, then plan coverage for the main film and its shorter versions. Explore Bolt’s branded video work.
Bolt is based in Atlanta and has access to directors, DPs and crews in Austin. We assemble the production team around the brief. This page describes market coverage, rather than a separate local office.
Commercial projects generally start around $20,000, with a custom quote based on creative scope, filming and post-production. Bolt does not offer fixed packages. Send your brief and budget range to Brian.