Bolt produces national commercials and social content with directors, DPs and crews available in New York. We build the production team around the brief and coordinate planning, filming and post-production according to your project’s scope.
Also: Toyota · Doritos · Virgin · Facebook/Meta · Aflac · U.S. Air Force · LA Rams · Kevin Hart
Directed by Paolo Borgato for Maserati · 1:12
A New York production brief can involve an agency, a brand team and several people signing off on the same film. Start by making the responsibilities clear: who owns the creative, who approves the script, and which versions must be delivered. Bolt can assemble directors, DPs and crews in New York and coordinate the work through post-production.
A national commercial and a vertical social cut need different framing, pacing and sometimes different coverage. Build the shot list around the full delivery plan instead of treating cutdowns as an afterthought. Bring your approved concept or ask Bolt to help develop it; the scope should identify both the main film and its supporting assets.
Ask for a defined creative scope, the proposed director and production team, shoot assumptions, post-production responsibilities and an approval schedule. Confirm talent usage and delivery specifications before committing to the shoot. Those decisions make proposals easier to compare than a single price alone.
Selected films and campaigns from Bolt’s directors and crews.
Cost and timing depend on the creative, crew, locations, talent, usage and finishing requirements. Send the audience, objective, references, intended distribution, deadline and budget range. We can then define an approach and proposal around the actual work.
Use our video production brief guide to prepare. Explore pre-production and post-production, or email Brian at Bolt Worldwide to discuss your project.
Agree which team approves the creative, script, edit and final assets. Share the agency brief and distribution plan so the production proposal separates approved work from development still needed.
Plan the main spot and supporting edits together. The scope should define creative development, director and crew, filming, talent usage and finishing. Explore Bolt’s commercial production approach and portfolio.
Begin with the audience and the question the film must answer. Agree the interview plan, approved messaging, reviewers and intended distribution before filming. See Bolt’s business video services.
Choose a story that communicates the brand through the people, product or experience on screen. Define the narrative and visual references, then plan coverage for the main film and its shorter versions. Explore Bolt’s branded video work.
Bolt is based in Atlanta and has access to directors, DPs and crews in New York. We assemble the production team around the brief. This page describes market coverage, rather than a separate local office.
Commercial projects generally start around $20,000, with a custom quote based on creative scope, filming and post-production. Bolt does not offer fixed packages. Send your brief and budget range to Brian.